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August 3, 2011

Angelina Jolie talks about shooting her Louis Vuitton ad

ANGELINA JOLIE has spoken for the first time about shooting her Louis Vuitton Core Values campaign in Cambodia. In an interview for the brand, filmed in a wooden shack on location for the shoot, Jolie recalls her first visit to Cambodia and why it became a life-changing experience.

"I first came to Cambodia about ten years ago for a film and we were the first film back since the war, so we didn't know quite know what it was going to be like, or what the people were going to be like, and it was the first time I became aware of landmines," Jolie says. "I remember standing in the waterfall during one of our shots and they said 'just stay on this side of the waterfall because that side of the waterfall still hasn't been de-mined'. And I thought, as somebody from America, what does that mean, hasn't been de-mined? It's just the craziest, it doesn't cross our mind that all these children, and people walking around these areas, have landmines in the ground and that's just a part of their daily life."

The campaign's tagline simply reads: "A single journey can change the course of a life. Cambodia, May 2011." Jolie's fees for this campaign are being donated to charity.

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